LOSE THE TIE. TOSS THE JACKET. DROP THE TROUSERS.

Okay, keep your pants on. But do take it all off right down to your clo.08 (the clothing thermal comfort value of a t-shirt). Big Ass Fans knows that dressing appropriately for your environment means less energy is needed to keep people comfortable. Fewer clothes; bigger energy savings. We like the sound of that.

NEED PROOF?

Ever heard of a little island nation called Japan? In the land of the rising sun the government mandates thermostats in all public buildings to be set at 82 degrees Fahrenheit during the summer months. The working men and women are urged to abandon their traditional business suits and don skimpier attire to stay comfortable. The result of this clothing optional approach has been a 1.14 million ton reduction in carbon dioxide emissions.

WHAT ARE WE DOING ABOUT IT?

To show our commitment to the cause of under-dressing, we are contributing 100% of the donations from our clo.08 t-shirts to ASHRAE Research on Standard 55 - Thermal Environmental Conditions for Human Occupancy. Go ahead, save money and look charitable. You know you want to.